pedersensfurniture.com | Free Online SEO Audit for pedersensfurniture.com

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.pedersensfurniture.com/

Character length : 27

Title

Furniture Store - Santa Rosa, CA | Pedersen's Furniture

Description

Pedersen’s Furniture Company is the oldest furniture store in northern California, furnishing homes since 1892. Call us today: ☎ (707) 542-1855

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

title: Furniture Store - Santa Rosa, CA | Pedersen's Furniture
type: website
locale: en_US
site_name: Pedersen's Furniture
url: https://www.pedersensfurniture.com/
description: Pedersen’s Furniture Company is the oldest furniture store in northern California, furnishing homes since 1892. Call us today: ☎ (707) 542-1855
image: https://pedersensco.korndev-cdn.com/wp-content/uploads/2016/02/logo-btm-3.png

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://pedersensfurniture.com/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Furniture Store - Santa Rosa, CA | Pedersen's Furniture

Character length : 60

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 3%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	8	9	0	0	0

Heading structure in the source code

<H2> Welcome to Pedersen's
<H2> Celebrating Our 125th Year In Business!
<H2> Pedersen’s History
<H2> The Quality You Expect
<H2> The Service You Deserve
<H2> Our latest projects
<H3> Martha Stanley
<H3> Sergio Ramos
<H3> Rob Martin
<H3> Tim and Sandy Jaeger
<H3> Dave and Audrey Flood
<H3> Toni Tucker
<H2> Please be sure to visit our Stickley collection
<H2>
<H3> OUR SHOWROOM
<H3> Call Us Today
<H1> (707) 542-1855
<H3> SHOWROOM HOURS

Word cloud

furniture11
design8
pedersen’s7
style5
interior5
rosa5
service5
santa5
title5
services4
fade4
staff4
sonoma4
business4
view4
room4
normal4
function4
living4
back3
details3
like3
quality3
work3
products3
history3
county3
home3
american3
showroom3
year3
felt3
meet3
pedersen's3
new3
arrivals3
learn3
unique3
riint2
help2
being2
family2
space2
furnishing2
helena2
needs2
important2
most2
step2
today2
very2
tastes2
contemporary2
call2
great2
made2
customers2
end2
designers2
customer2

Keyword matrix

word	title	descriptions	heading
furniture
design
pedersen’s
style
interior
rosa

Two Word cloud

santa rosa4
learn more3
work with3
american made2
homes since2
view details2

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 24 images on this web page.

Alternate attributes for the following 10 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

4.40

Flesch Reading Ease

80.90

Coleman Liau Index

8.70

Automated Readability Index (ARI)

3.00

Dale–Chall Readability

9.00

SMOG Index

10.30

Spache Readibility

5.00

Number of letters

36532

Number of words

8772

Number of sentences

903

Average words per sentences

Number of syllables

12035

Syllables in words

10736

Average syllables in words

1.37

Number of words in first three syllables

1370

Percentage of word / syllables

15.62

Words not in Dale-Chall easy-word list

4734

Words not in Spache easy-word list

463

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking css files

https://fonts.googleapis.com/css?family=Open+Sans%3A300%2C400%2C600%2...

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

https://www.pedersensfurniture.com/wp-content/cache/min/1/6a00422cd515bf304feb5dd018f2f980.js
https://www.pedersensfurniture.com/wp-content/cache/min/1/7e2fc34638eb9c8ec9c3d25a46baeb56.js
https://www.pedersensfurniture.com/wp-content/cache/min/1/89de88bf833bc5036cc6d4418f9116e6.js
https://www.pedersensfurniture.com/wp-content/cache/min/1/8913b648fedb6e9b222dd60158cc78ea.js
https://www.pedersensfurniture.com/wp-content/cache/min/1/a6020daad57d0ffcb007bba01630ee71.js
https://www.pedersensfurniture.com/wp-content/cache/min/1/06d72dff24fcae67b18d84d5162ef9f7.js
https://www.pedersensfurniture.com/wp-content/cache/min/1/69044ae1609a9d312caa17d772b358ce.js
https://www.pedersensfurniture.com/wp-content/cache/min/1/0aa8f7a943d7e857aece931a80cfba43.js
https://www.pedersensfurniture.com/wp-content/cache/min/1/b6781c3806f5449f073da7f6aa8d6ada.js
https://www.pedersensfurniture.com/wp-content/cache/min/1/4177442b0758c20cafa8a0c370038abc.js
https://www.pedersensfurniture.com/wp-content/cache/min/1/7a14bb47daf2e1ab8129243b84794fb0.js

File size of all javascript files combined

1.64MB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

https://www.pedersensfurniture.com/wp-content/cache/min/1/97cb5885f102698864107f5c9945e3d6.css
https://www.pedersensfurniture.com/wp-content/cache/min/1/882f54596820e8aad16105b014e2d203.css
https://www.pedersensfurniture.com/wp-content/cache/min/1/3643b086e3cb45982cead3ff4980f18a.css
https://www.pedersensfurniture.com/wp-content/cache/min/1/3718574be45e3bc2a2c2c4801b2065bc.css
https://www.pedersensfurniture.com/wp-content/cache/min/1/27f96ddd4c7993141cf35953633fd643.css
https://www.pedersensfurniture.com/wp-content/cache/min/1/ccf520ba2776a50ccc43222c3e5c9edd.css
https://www.pedersensfurniture.com/wp-content/cache/min/1/edb12ac07f41d070d068eda3b683fc1e.css

File size of all css files combined

1.43MB

CSS minifying

You can save 15KB (22% compression) on the analysed URL by minifying the CSS files.

By minifying https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /fontello.css you can save 7.8KB (35% compression rate)
By minifying https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /hnd.css you can save 4.7KB (13% compression rate)
By minifying https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /customstyle.css you can save 1.2KB (18% compression rate)
By minifying https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /style.css you can save 1.1KB (36% compression rate)
By minifying https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /style.css you can save 263B (41% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

137.82KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://www.googletagmanager.com/gtm.js?id=GTM-P7T54TX	15 minutes
https://cdn.callrail.com/.. /swap.js	60 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

1.45MB

Image optimisation

You can save 210.1KB (21% compression) by optimising the images below:

By lossless compressing the https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /ROTHMAN-1.jpg you can save 46.7KB (21%) data.
By lossless compressing the https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /Bottini-4.jpg you can save 44.3KB (24%) data.
By lossless compressing the https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /NICKI-SPARROW-5.jpg you can save 39.4KB (20%) data.
By lossless compressing the https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /RAMSEY-LIVING-1-sm.jpg you can save 32.9KB (19%) data.
By lossless compressing the https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /NARDI-3-sm.jpg you can save 27.8KB (23%) data.
By lossless compressing the https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /INTERIOR-DESIGN-IMAGE-2.jpg you can save 8.1KB (13%) data.
By lossless compressing the https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /logo_vendor_Stickley.jpg you can save 7.8KB (28%) data.
By lossless compressing the https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /furniture-craftsmen.jpg you can save 2.4KB (12%) data.
By lossless compressing the https://1vflwu4e52d918fcra41wa65-wpengine.netdna-ssl.com/.. /downarrows.png you can save 595B (78%) data.

Links

We found a total of 58 different links.
Internal links: 54
External links: 4

External links:

Link text (anchor)	Link strength
https://pedersensfurniture.stickleydealer.net
https://www.facebook.com/PedersensFurniture
https://www.pinterest.com/pedersens1892
http://www.houzz.com/pro/pedersens1892/pedersens-furniture-co

Internal links:

Link text (anchor)	Link strength
https://www.pedersensfurniture.com
Home
Products
By Living Space
Living & Family
Dining
Bedroom
Home Office
Entertainment
Finishing Touches
Meet Our Brands
IN DOWNTOWN SANTA ROSA FOR 124 YEARS
More
Browse
New Arrivals
Staff Picks
Testimonials
Our Showroom
Our Services
Interior Design Services
Customer Services
Delivery Services
Resources
Find Us & Parking
Payment Options
Warranty & Guarantee
Job Opportunities
American Craftsmanship
About Us
Meet Our Designers
Meet Our Staff
Pedersen’s Philosophy
Pedersen’s History
Style Blog
Promos
Contact Us
Contact A Designer
View Details
View Details
View Details
http://www.pedersensfurniture.com/long-history-in-santa-rosa
Learn More
http://www.pedersensfurniture.com/our-philosophy
Learn More
http://www.pedersensfurniture.com/customer-services
Learn More
https://www.pedersensfurniture.com/.. /craftsman-great-room-sonoma-county
https://www.pedersensfurniture.com/.. /contemporary-living-room-healdsburg
https://www.pedersensfurniture.com/.. /classic-multi-room-fountain-grove
https://www.pedersensfurniture.com/.. /21st-century-modern-mission-style-santa-...
https://www.pedersensfurniture.com/.. /contemporary-living-room-in-oakmont
https://www.pedersensfurniture.com/.. /transitional-style-home-in-napa
Contact a Designer
Privacy Policy

Website security

8.35.194.104

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of pedersensfurniture.com